We are currently seeking a Business Proposal and Content Writer to join our Toronto office.
More About Us
With over 120 lawyers, Hicks Morley is a leading law firm in Canada focusing on the representation of management in human resources law and advocacy. Labour and employment law is the foundation of the firm’s growth—the depth and scope of our expertise in human resources law is the Hicks Morley advantage.
Hicks Morley is a rapidly growing firm with five offices in Ontario. The main office is located in Toronto and we have regional offices located in Waterloo, London, Kingston and Ottawa. We act for over 1,000 employers in the public and private sectors.
The Opportunity
The Business Proposal and Content Writer works directly with lawyers and other team members to coordinate all firmwide responses to proposals and serving as the primary copy editor for external content. The primary goal of this role is to enhance our win rate and market position by sourcing, developing, and managing proposals, pitches, and client materials that showcase our firm’s expertise. The specialist will implement and maintain best practices in proposal management, collaborating across practice groups, firm leadership and the business development and marketing team to craft compelling RFP responses and pitch documents, while staying on top of competitive, industry and market trends.
Responsibilities
Proposals and Pitches
- Drive the firm’s proposal process by conducting strategic opportunity assessments, rigorous go/no-go decision processes, client intelligence gathering, fee monitoring, competitive research, relationship status reviews.
- Create compelling, persuasive and customized proposals, pitch materials and other client-facing documents that clearly articulate the firm’s value proposition and depth and breadth of experience.
- Monitor public procurement databases, industry and client websites for potential opportunities.
- Maintain proposal database and analyze historical data to identify areas of opportunity to improve success rates of pursuits.
- Assist with developing pricing and profitable solutions to alternate fee arrangements in partnership with the Director of Business Development & Marketing and the Director of Finance.
Content
- Serve as a central resource to create and edit digital materials including website content, professional biographies, firm announcements, lawyer achievements, social media posts, and advertising copy.
- Collaborate with the Knowledge Management team to conduct a final editorial review of articles, newsletters, toolkits, guides, and other client-facing materials to maintain brand consistency across all communications.
- Collaborate with Director, Business Development & Marketing to develop sales enablement tools such as sell sheets, elevator pitches, and client briefing documents to help lawyers develop opportunities with clients and prospects.
Market Research and Competitive Intelligence
- Research and analyze data relating to key clients, prospects, industries, competitors, and business trends, and provide recommendations to leadership.
- Monitor the positions and activities of competitors and clients in the marketplace to identify threats and opportunities (including industry awards).
- Initiate and steer complex research and analysis projects that inform long-term business-planning market awareness.
Rankings, Awards, and Submissions
- Lead the strategic planning for key legal directory and award submissions, ensuring clear objectives are established.
- Work with firm leadership and develop working relationships with key partners/associates in various practice areas to optimize submissions and ranking outcomes.
- Maintain the schedule of directory submissions, lawyer surveys, award nominations, and other accolades.
Other
- Support and provide backup to Business Development and Marketing efforts as required.
- Ensure deliverables follow project timelines and adhere to quality standards and appropriate deadlines.
- Learn and use available technology to enhance work product including, but not limited to, InterAction, Teams, Zoom, OneDrive, Adobe, Microsoft Office, and electronic signatures.
- Maintain and update job skills and knowledge by participating in development opportunities within the firm.
- Other duties as assigned.
Minimum Requirements
- 3-5 years of experience developing proposals in a professional services environment and a university degree or college diploma in marketing, communications, and/or writing is preferred.
- Excellent writing and editing skills.
- High degree of poise and professionalism, with the ability to influence others.
- Technical proficiency and the proven ability to embrace and become proficient in upgraded, enhanced, and/or new technologies.
- Success in managing competing deadlines and priorities while ensuring firm standards are upheld.
- Client-service-oriented with the ability to anticipate needs and proactively contribute to firm initiatives.
- Demonstrated ability to work independently and recognize when to consult colleagues and/or support resources when appropriate.
- Flexibility to work overtime.
Application
If you are interested in applying, please send your resume to:
Nadine Cottrell
Manager, Human Resources
nadine-cottrell@hicksmorley.com
We thank all candidates for their interest; however, only those selected for an interview will be contacted.
Every firm has a culture, and ours is no exception. We work in the human resources area, so we are “people” people. We have a very diverse client base, from manufacturers to social service agencies, and we are passionate about understanding our clients, their businesses and their needs.
Hicks Morley is an open and respectful workplace which fosters creativity, legal innovation and excellence in our clients’ interests. We are committed to recruiting and hiring the best candidates for all roles, and from diverse backgrounds and experiences. Upon request, Hicks Morley will provide suitable accommodations during the recruitment and hiring process to candidates with accessibility needs due to disability.